YoungNetwork Middle East has won the PR account for The Gift Concierge launch. The Dubai-based agency, which is part of the international YoungNetwork Group, will manage communications for the specialized luxury personal gift shopper service.

YoungNetwork will be in charge of the media and bloggers relations to launch The Gift Concierge service in the country. “We are thrilled to be a part of this exciting launch, as we believe this is a perfect fit for a region where people have so many time constraints but so much financial freedom”, says Rita Rodrigues, the agency’s managing director, in a press statement.

The Gift Concierge founder, Christianna Tsiterou, says, “Working with a boutique agency like YoungNetwork, which has an international background as well as a more hands-on and personalized touch, is ideal for a high-end service such as ours”.