Publicis Media has created a next generation board, which will work with the company’s global executive group to address opportunities and drive transformation across the company.

Board members have the full support from local and global leadership, providing a real opportunity to influence the direction of all brands and practices within Publicis Media, challenge the status quo and implement global initiatives and projects

Launched across 15 markets – US, UK, Nordics, MENA, Singapore, DACH, Italy, India, Mexico, Australia, Poland, China, Russia, UK, Spain and France – the aim is to foster a spirit of collaboration across a group of high-performing individuals from around the world.

Each local board comprises of eight to 15 employees identified as future leaders and representing diverse skillsets. They will work together to architect and activate medium to long-term deliverables that increase employee engagement and advance Publicis Media’s Trust, Talent and Transformation vision.

A survey by Delloitte of over 7,700 millennials (those born after 1982) across 29 countries who are in full-time employment, found that millennials believe businesses need to do more to bridge the gap between current leadership and the new generation of business leaders. This effort looks to deliver on this front while also more deeply harnessing this group’s perspective for agency and client benefit.

Steve King, CEO, Publicis Media, says in a statement, “Our next generation of leaders are the future of this company. It is vital that they play a significant role in creating Publicis Media’s future, from both a talent and client perspective. The launch of the next generation board is about challenging and disrupting how we currently do things, to the benefit of all stakeholders. We had our first global board meeting earlier this month, which ran in parallel with the global Publicis Media board, and we were incredibly impressed with the proposals that were presented, some of which we have already started to adopt.  The energy and new perspectives that they bring are fundamental to our ongoing transformation and success.”

Publicis Media’s Next Generation Board Members for the MENA region are:

• Ravi Shekar – Associate Director, Publicis Media Analytics & Insights
• Khaled Gaber – Senior Manager– Client Management, Zenith
• Ghina Marouf – Associate Media Director, Mediavest | Spark
• Amir Antoun – Media Director, Starcom
• Sajid Ismail – Senior Manager – Social Content, Publicis Media Content
• Aneesha Hingorani – Associate Director- Digital Media, Zenith
• Omar Madi – Director- Performance Media, Performics

Representatives from each of the local boards will meet four times a year to work on delivering specific global initiatives.  The first of these meetings took place earlier this month and the company is already acting on the proposal by next generation board to harmonize communication across all global talent through the use of innovative new mobile technologies.

Alex Saber, Chairman, Publicis Media adds: “At Publicis Media, we pledge to go above and beyond our existing structures and programs to empower our talents to grow, excel and be the leaders of the future. With the launch of the Next Generation Board, we are entrusting our young talents to drive transformation across the company. I am sure that they will be offering remarkable insights into our business.”