With 11 Grand Prix, 18 Gold, 21 Silver, and 31 Bronze awards, Publicis Groupe claimed a total of 81 awards at the Dubai Lynx which, after a three-year hiatus, returned on March 14.

In addition, Leo Burnett was honored as the Network and MENA Agency of the Year, becoming the only agency in the region to claim these titles at both Dubai Lynx and MENA Effies. A similar feat was achieved by Saatchi & Saatchi as it was named #2 Network and MENA Agency of the Year at both these awards. Meanwhile, Starcom was named the Media Agency of the Year and Prodigious received the Lynx Palm Award.

The Groupe earned 11 Grand Prix awards across a broad array of disciplines, formats, and platforms ranging from Creative Commerce to Healthcare, Direct to Social & Influencer, and Mobile to Digital. 

Here is the breakdown of the Grand Prix won by Publicis Groupe: 

Category

Title

Brand

Product/service

Agency

Creative Commerce

Hidden Room

Home Box

A new collection range for domestic workers

Leo Burnett, Dubai

Creative Strategy

Time to Read

Kinokuniya Book Store

Reading Initiative

Saatchi and Saatchi, Dubai

Design

The Not Hot Periodwear Collection

Always

Feminine Care

Leo Burnett, Beirut

Direct

Self-Check Out

K-Lynn

K-Lynn

Leo Burnett, Beirut

Digital

The Drive Thru School

Mc Donald’s

Mc Donald’s

Leo Burnett, Dubai

Glass: The Award for Change

Al Aziya

Emirates NBD

Emirates NBD

Leo Burnett, Dubai

Grand Prix for Good

Dirty Laundry

Abaad Resource Center for Gender Equality

Gender Equality NGO

Leo Burnett, Beirut

Healthcare

Empty Plates

UAE Government Media Office

Ramadan CSR initiative

Saatchi and Saatchi, Dubai

Industry Craft

The Call of Adventure

Jeep

Jeep

Publicis Middle East

Media

Time to Read

Kinokuniya

Reading initiative

Saatchi and Saatchi, Dubai

Social and Influencer

Empty Plates

UAE Government Media Office

Ramadan CSR initiative

Saatchi and Saatchi, Dubai