On March 3, nine OMGers completed a 24-hour consecutive cycle to support the MND24 initiative.

Launched by UAE resident Sandy Stirling two years ago, the initiative aims to raise awareness around the motor neuron disease (MND), a condition that damages parts of the nervous system and leads to muscle weakness and eventually to death. The initiative encourages people to set up their own 24-hour challenge across any type of activity and currently has 184 events set up in 36 countries.

Taking it in turns to cycle for the 24 hours between them, the team covered a total of 53 hours, 1,156.5km, and 2,712m of elevation.

Alanna Turpin, Director of Sustainability and Culture at OMG, said, “Here at OMG, we love combining physical challenges with a good cause. As an active cyclist, I was keen to get an OMG team together to complete the 24 hours. These types of shared experiences take us out of our comfort zone and create a type of bonding you wouldn’t get while [sitting] in the office. Maybe next year we’ll all come back attempting the 24 hours solo!”.