In image above: Left to right; Stephen Worsley, Regional Managing Director at GolinMENA; Mazen Jawad, CEO of Horizon Holdings; Haian Nayouf, General Manager at GolinMENA

As the newly appointed General Manager of GolinMENA, Haian Nayouf will work closely with Stephen Worsley, the recently appointed Regional Managing Director, to lead the communications work of the agency and build the Golin brand across the region.

Nayouf is a seasoned media and communications professional with over 20 years of experience in journalism, agency consultancy, and client-side communications. In addition to serving several leading PR agencies, he headed the UK Government’s Arabic Media and Communications Hub in the Middle East for eight years and was its Arabic Deputy Spokesperson for two years.

His journalism career spans newspapers, radio, and television, including five years as a senior journalist and news producer for the leading pan-Arab outlet Al Arabiya. Nayouf joined GolinMENA in March 2022, where he leads the agency’s growing public affairs portfolio.

“Haian’s deep knowledge of the region and its media culture are tremendous assets,” said Mazen Jawad, CEO of Horizon Holdings. “I’m confident he will play a major role in developing our PR offering in the region and bringing the best of Golin internationally to our clients in the Middle East.”

Commenting on his appointment Nayouf expressed his gratitude, “I am thrilled and honored to be appointed General Manager of Golin MENA in the UAE. Working with my colleagues and guided by Mazen’s vision for Horizon group, I’m excited to have this opportunity to realize a new phase of growth for the brand in the Middle East.”