With the Covid-19 situation setting-off many changes in consumer behavior, the latest whitepaper powered by CG-Data aims to unravel the real impact of the pandemic on the retail economy across the KSA market.
With insightful findings on the prevalent e-commerce boom, this piece also explores how Saudi consumers feel, what they are buying, how they are shopping, and what habits are likely to continue in the long term.
You can read the whitepaper here.