Daimler Commercial Vehicles MENA, which is the regional extension of the worldwide commercial vehicle manufacturer, Daimler Truck AG in the Middle East and North Africa, has appointed Brazen MENA to handle its public relations across the UAE and KSA.

Expressing her enthusiasm, Louise Jacobson, Managing Partner at Brazen MENA said that they’re thrilled to be working with Daimler. “As an exceptional brand with a long-standing history here in the Middle East, we are very much looking forward to highlighting the unique and innovative aspects of its portfolio, carving a clear narrative and gaining recognition for the work it does across MENA. We cannot wait to get started,” she added.

Daimler Commercial Vehicles MENA is one of the six regional centres. It looks after the entire commercial vehicles portfolio which constitutes a network of Mercedes-Benz and FUSO Trucks & Buses. Brazen will manage the brand’s public relations to accelerate brand awareness along with strategic and creative planning across the region.

Commenting on the appointment, Olaf Petersen, General Manager Daimler Trucks Sales at Daimler Commercial Vehicles MENA said, “We are delighted to announce the appointment of Brazen MENA. The agency has exceptional experience across the public relations spectrum in the region, and they are ideally positioned to embrace our role in a very important market for Daimler Commercial Vehicles MENA.”