Elan Media, the media arm of Elan Group, has expanded its media representation of Novo Cinemas to cover the UAE.

Based in Dubai and Doha, Elan Media will now be the exclusive advertising partner of Novo Cinemas across all Novo territories: Qatar, Bahrain, and the UAE, representing a total of 15 different locations.

Jamie Ball, chief operating officer at ELAN Media, says in a press statement, “We are delighted that we have extended our relationship with Novo Cinemas to cover the UAE market. This expansion comes after we have been successfully delivering on our initial partnership with Novo Cinemas in Qatar and Bahrain, and reflects the commitment of ELAN Media to its partners.”

Debbie Stanford- Kristiansen, CEO, Novo Cinemas, adds “The decision to extend our partnership with ELAN Media shows our commitment and aspirations to develop Novo Cinemas visibility and brand recognitions.”